Improve your readability You can also try improving the readability

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Although SEO specialists debate the optimal length, most agree that 60 characters or 580 pixels is the preferred length for title tags. . For example, consider only including one if you included two keyword occurrences. In our experience, over-optimizing your title tag with keywords makes the title tag wordy and increases the chances that Google will ignore the title tag. Research your search intent Search intent changes over time and Google may not rewrite your title tag because it no longer represents the search result.

So open the search results and compare your title tag to the top-ranking pages. Google and meta descriptions Below you will find information about which meta descriptions Google ignores and how to optimize them: Why is Google ignoring my meta description? Google Australia Phone Number Data ignores meta descriptions for similar reasons as title tags, including: Your meta description is too long Your meta description does not match search intent Your meta description is wordy and difficult to read Your meta description is the same as the meta description of another URL.



In our experience, it's more common for Google to rewrite title tags than meta descriptions. How to get Google to use your meta description? Before we present you with some tactics to encourage Google to use your meta description, be aware that these strategies are not a guarantee. They can help, but they can't force Google to use your page's meta description. Here are some approaches we take when Google ignores a meta description: Edit the meta description so that it does not exceed 150 characters.