Some may be hesitant to buy from

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However they will be more likely to spend on a gift card if you combine it with an addon such as a deluxe spa package your business because they dont know anything about it Therefore people arent going to know how much to spend Yet when you provide customers with this opportunity you help them feel like they are providing a personalized gift Simultaneously youre providing them with direction about what to buy Market Across Multiple Channels Digital gift cards are becoming increasingly popular

One study found that digital gift card sales increased by during the lockdown Plus the market size is projected to grow to billion by When selling your gift cards online cover all your marketing channels to spread awareness Whether youre India Phone Number selling digital or physical gift cards youll want to increase gift card awareness via your email list online store and social media accounts Online Store Invest time in designing gift cardcentric banners on your site so visitors know your offering This part is especially important because some consumers may be on the lookout for gift cards Another way to increase awareness is to include a gift card link on your website so shoppers can easily navigate



For instance you could include a link in the footer for quick purchases Email When you send an email campaign be sure to have a builtin link for gift cards in your email template Or if you send email promotions you can include gift cardcentric content in some of your newsletters Social Media Ensure youre promoting gift card sales by communicating it on Facebook Twitter Instagram and even Pinterest For better results use highquality images in your published posts when promoting them For example you could post an interesting card design and display or create custom images.